Cat ID : 7192
Ettore Sottsass
The Ettore Sottsass Story
Born in Austria, Ettore Sottsass spent most of his life and professional career in Italy. In 1956, a brief stint working in the U.S. with George Nelson greatly influenced his philosophy of improving the world through design. Sottsass is most famous for founding the Memphis Group in 1981 as a reaction against bland consumerist design principals. While short-lived, the Memphis design movement resonated throughout the design world by marrying popular culture with ancient history and high art, and through its use of symbolism and unconventional materials.
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