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Be Original

Authenticity Matters

As members of Be Original Americas, we are committed to authentic design. Discover historic and iconic designs from brands you know, as well as the latest originals from up-and-coming designers.

Shop Authentic Designs

Authentic design is good design.

Authentic design is integral to our mission to inspire and connect the world with good design. We show our commitment to authenticity by building relationships with iconic brands as well as up-and-coming designers to bring you these designs from the source.

Another show of our commitment is our membership in Be Original Americas, a groundbreaking organization that protects authentic design. We are proud to carry the banner of Be Original Americas and work toward the common goal of giving credit where credit is due.

Shop Authentic Designs

Some brands are excluded.

Alessi, Artek, Arteriors, Artkalia, Bambrella, BDI, Bernhardt Design, Blomus, Blu Dot, Calligaris, Cane-line, Carl Hansen, Cherner Chair Company, Chilewich, Copeland Furniture, Driade, dweLED, Ethnicraft, Fermob, Fine Art Handcrafted Lighting, FLOS, Fredrick Ramond, Gan Rugs, Greenington, Gus Modern, Heller, Herman Miller, Hinkley, Hubbardton Forge, Huppe, Iittala, Kartell, Kebe, Knoll, Lafer, Lafuma, Lechuza, Loll Designs, Loloi, Luceplan, Lyon Beton, Magis, Marset, Midj, Minka Aire Fans, Modern Fan Company, Modern Forms, Modloft, Modloft Black, Moooi Carpets, Nanimarquina, Nelson Bubble Lamps, Nomon, Petite Friture, QLOCKTWO, Roll & Hill, Secto Design, Teckell, Toulemonde Bochart, Visual Comfort, Vitra, Vondom, WAC Lighting, ZANEEN design. Some eligible brands may include items that do not qualify for this promotion. This list is subject to change at any time. All open-box, clearance, light bulbs and some sale items are also excluded from this offer. Cannot be combined with any other offers or past orders.

Discount does not apply to furniture, clearance or open-box items.

Brand exclusions:

*Exclusions apply. Certain brands prohibit discounting and are excluded from this offer:

&Tradition, Alessi, Artek, Arteriors, B&B Italia, Bambrella, BDI, Bernhardt Design, Big Ass Fans, Blomus, Blu Dot, Calligaris, Capital Lighting, Cappellini, Carl Hansen, Casablanca Fan Company, Cerno, Cherner Chair Company, Chilewich, Contardi Lighting, Copeland Furniture, Corbett Lighting, Craftmade, Currey & Company, Cyan Design, Davide Groppi, dweLED, EcoSmart Fire, Eglo, Elan Lighting, ET2 Lighting, Ethnicraft, Fanimation Fans, Fatboy,Fermob, Fine Art Handcrafted Lighting, FLOS, Fredrick Ramond, Fritz Hansen, Gabriel Scott, Gan Rugs, Generation Lighting, George Kovacs, Greenington, Gus Modern, Heller, Hennepin Made, Herman Miller, Hinkley, Hubbardton Forge, Hudson Valley Lighting, Humanscale, Hunter Fans, Huppe, Iittala, J. Adams & Co., Juniper Design, Kebe, Kichler, Knoll, Lafer, Lafuma, Lechuza, Loll Designs, Loloi, Louis Poulsen, Luceplan, Lyon Beton, LZF, Magis, Marset, Maxim Lighting, Metropolitan Lighting, Michael Anastassiades, Midj, Minka Aire Fans, Minka-Lavery, Mitzi, Modern Fan Company, Modern Forms, Modloft, Modloft Black, Monte Carlo Fans, Moooi, Moooi Carpets, Nanimarquina, Noir, Nomon, Oxygen Lighting, Pablo Designs, Petite Friture, Poltrona Frau, QLOCKTWO, Quorum International, Regina Andrew, Robert Abbey, Roll & Hill, RS Barcelona, Savoy House, Schonbek, Secto Design, SONNEMAN Lighting, Steelcase, Stickbulb, Studio M, Teckell, Terzani, The Great Outdoors: Minka-Lavery, Toulemonde Bochart, Troy Lighting, Troy RLM Lighting, Vibia, Visual Comfort Modern, Visual Comfort Architectural, Visual Comfort Fan, Visual Comfort Signature, Visual Comfort Studio, Vitra, Vondom, WAC Lighting, ZANEEN Design

Some eligible brands may include items that do not qualify for this promotion. This list is subject to change at any time. Clearance, light bulbs and some sale items are also excluded from this offer. Cannot be combined with any other offers or past orders.