How to Master the Danish Art of Hygge
Part cozy, part intimate, part relaxing...no matter how many adjectives you throw at it,
this Danish term sums up the concept of friendly, comfortable entertaining into one simple word.
What is Hygge?
Hygge: Pronounced “HUE-gah”
Hyggeligt: The adjectival form of the word hygge
Scandinavian design is renowned for its simplicity; impressively austere silhouettes, natural finishes and a muted palette are hallmarks of the movement. While the Danish modern look can lean toward the minimalist, another tradition from the happiest country on earth transforms their spare spaces into comfortable gathering places ideal for cuddling up with loved ones and making the most of a wintry night.
The Hygge Life
The concept is hygge, which is a Danish term that has no direct translation into English. Sometimes summarized as “coziness” or “nostalgia,” the idea of hygge is better understood as a combination of those concepts, with a dash of relaxation and the all-important ideas of simplicity and socialization mixed in. It’s spending an evening with your dearest friends, tucked up by the fireplace and finishing a bottle of wine over an old photo album. Cold weather, worries about work, talk of politics are banished by the warmth of the hearth and a plate of cookies, if only for the night.
Hygge in Lighting
Hygge in Furniture
Some brands are excluded.
Alessi, Artek, Arteriors, Artkalia, Bambrella, BDI, Bernhardt Design, Blomus, Blu Dot, Calligaris, Cane-line, Carl Hansen, Cherner Chair Company, Chilewich, Copeland Furniture, Driade, dweLED, Ethnicraft, Fermob, Fine Art Handcrafted Lighting, FLOS, Fredrick Ramond, Gan Rugs, Greenington, Gus Modern, Heller, Herman Miller, Hinkley, Hubbardton Forge, Huppe, Iittala, Kartell, Kebe, Knoll, Lafer, Lafuma, Lechuza, Loll Designs, Loloi, Luceplan, Lyon Beton, Magis, Marset, Midj, Minka Aire Fans, Modern Fan Company, Modern Forms, Modloft, Modloft Black, Moooi Carpets, Nanimarquina, Nelson Bubble Lamps, Nomon, Petite Friture, QLOCKTWO, Roll & Hill, Secto Design, Teckell, Toulemonde Bochart, Visual Comfort, Vitra, Vondom, WAC Lighting, ZANEEN design. Some eligible brands may include items that do not qualify for this promotion. This list is subject to change at any time. All open-box, clearance, light bulbs and some sale items are also excluded from this offer. Cannot be combined with any other offers or past orders.
Discount does not apply to furniture, clearance or open-box items.